Haryana’s political parties are rethinking strategies after a youth protest at Jantar Mantar. Gen Z voters, comprising 35% of the electorate, are now a key focus. Parties are shifting to campus interactions and social media engagement. The BJP and Congress are increasing direct communication with young people. Regional outfits also recognize Gen Z’s growing political assertiveness.Haryana’s political parties are rethinking strategies after a youth protest at Jantar Mantar. Gen Z voters, comprising 35% of the electorate, are now a key focus. Parties are shifting to campus interactions and social media engagement. The BJP and Congress are increasing direct communication with young people. Regional outfits also recognize Gen Z’s growing political assertiveness.
